Why ChatGPT gets your return policy wrong
AI often compresses or misreads return terms when your public policy language is split across pages, hidden in edge cases, or inconsistent with the storefront.
Why this happens
Most AI shopping and comparison tools are not reading your policy the way your support team reads it. They see a public page, scattered snippets in FAQs or product pages, and whatever structured hints the storefront exposes.
If your return window, exclusions, or warranty language are split across multiple places, the model tends to flatten the story into the shortest plausible answer. That is where shoppers start seeing “30-day returns” even when the real answer is more conditional.
What to publish first
- A short return/refund summary on the product page or FAQ surface buyers actually see.
- A durable policy page with the exact return window, exclusions, and support path.
- Consistent return language across policy pages, FAQ entries, and offer terms.
How StoreSteady helps
StoreSteady compares your Truth Brief, storefront policy surfaces, and shopper-facing answer gaps so you can publish the exact return explanation buyers and AI tools are missing.
Think you might have this issue?
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